Get to know LÜME
We’re obsessed with helping you elevate your lifestyle & sense-of-self through food so you can feel amazing and do amazing” - Travis Piéd - Founder
it began with family.
Our heritage has been a driving force from day one
20 family members crammed into a 4x8 kitchen. Picture that. I grew up in a big Italian family, so as you could imagine, a passion for food has been in my blood from day one. Every Sunday my entire family would pack into my grandparents tiny 4x8 kitchen, eat until we couldn’t breathe & share endless stories (btw, you never deny food in italian family. It’s one of the biggest sins you can commit).
However, healthy eating wasn’t always top priority. My family wasn’t eating tons of frozen processed food, but our diet was lacking.
The road to alternative medicine
Throughout my childhood my mom had suffered severely from migraines. My sister and I would come home from school and see her in excruciating pain on a daily basis, preventing her from going to work and spending quality time with our family.
She spent thousands on traditional western medicinal procedures & prescription drugs with no luck and many times, made her feel worse off. She finally hit a breaking point. During that time, my dad had been turned onto alternative health treatments using the concept of food as medicine at the core.
Shortly after, our family switched to a more holistic, naturopathic dieting and lifestyle approach. Over time, we were blown away by the power of food as medicine and the positive effects it had on my mom’s ailments.
Unconventional ways of healing
At that point I was around 10-11 years old at the time and became obsessed with the foods I was putting into my body and was encouraged to be health conscious & explore unconventional ways of healing and nourishing your body from the inside-out. I would make concoctions in my parents’ kitchen and figured out the ingredients I was working with were incredibly powerful and I wanted to make it easy and accessible for people to obtain.
our culture’s deep-rooted flaw.
The quick fix
My childhood experience showed me a fatal flaw in our culture first-hand. In a world dominated by endless amounts of synthetic prescription drugs & pills with concerning side effects, our culture tends to resort to quick fixes instead of focusing on addressing the root cause of our health & ailments.
the driving force - food as medicine.
My family and I became firm believers that healing, disease prevention, and living in an optimal state through body & mind is achieved through a healthy diet first and foremost. This belief has been a dominant driving factor in the intention and purpose for creating LUME.
As an individual and a brand, we believe that the ingredients and foods we consume have a direct impact on how we think, feel, & operate on a daily basis. You are what you eat :)
We’re obsessed with helping you elevate your lifestyle & sense-of-self through food so you can feel amazing and do amazing - just like nature intended.